Zega - Intelligent cookware
Zega is intelligent cookware that features a patented double wall thermal construction similar to a thermos that heats up in minutes and safely cooks for hours off the stove. Inside the lid SmartControl technology senses when Zega is ready to self-cook and notifies you when the food is cooked via the Zega App. Farrah & Pearce has worked with Zega to create not only the industrial design of the cookware but also the integration with the smartphone app and hardware as well as the marketing assets.
Client
Zega
Sector
Kitchen appliances / smart cookware
Services
Product & UX strategy, industrial design, app design, engineering, marketing assets
Process
Zega revolutionises kitchen routines with its patented double-wall thermal design, enabling fast heating and “self-cooking” off the stove - meaning you can prep, heat, and walk away. Connected via the Zega App, it notifies users when meals are ready in an intuitive, hands-off cooking experience.
We defined the form, feel, and function of the cookware, building on a previous product that our clients had created - seamlessly integrating thermal performance, stackable cooking accessories, and ergonomic handles. The design language reflects premium aesthetics and intuitive usability.
Our team designed the SmartControl lid interface (with backlit display or analogue dial) and collaborated on app UX/UI. This ensured a consistent visual identity across physical hardware and mobile screens, making smart cooking approachable and seamless.
We engineered the double-wall construction, lid electronics (thermometer, microprocessor, Bluetooth), and durable electrical design - including USB-C charging.
Prototyping spanned pressure and heat testing, sensor calibration, lid-seal validation, and app-to-lid latency testing. We worked closely with the Zega team to fine‑tune thermodynamics and ensure consistency of cooking results across both the analogue and digital editions.
Building upon the product narrative, we delivered brand guidelines, investor pitch decks, explainer videos, lifestyle photography assets, and packaging concepts—aligned with Zega’s message of healthy, smart home cooking.
